Thank you phone screen

Swag, short for “stuff we all get,” is an important tool for employee appreciation. Not only does it serve as a tangible reminder of the appreciation, but it serves as an effective way to show employee appreciation.

A physical reminder of appreciation for hard work

Employee appreciation gift

First and foremost, swag is a physical manifestation of gratitude from an employer to their employees. Receiving a gift, no matter how small, can make an employee feel valued and appreciated for their hard work and dedication. This can be especially important in a time when employees may be feeling burnt out or unappreciated. Swag can serve as a reminder that their efforts are not going unnoticed.

Employee appreciation improves company morale

Employee morale improved with company swag

Swag has a tangible impact on employee morale, which is necessary for a company to thrive. Companies who make the effort to reward employees with physical goods often experience a boost in company pride. Soon, your company has a large group of employees wearing company swag that they’ve received by doing good work, which leads to a pattern of hard work and reward.

The side effect employee appreciation is effective marketing

Company marketing metrics

A positive side effect of gifting company swag for employee appreciation is that company swag serves as a great marketing and recruiting tool. When employees receive branded items, such as t-shirts or water bottles, they become walking endorsements for the company. This can be great for the marketing of your company’s products or services, and well as a way to increase visibility for recruiting.

Doing employee appreciation right

Company swag store for employee appreciation

Not all swag is created equally, and employees will appreciate some swag more than other swag. It should be something that the employee will actually use and enjoy, rather than something that will end up in the closet. People are picky when it comes to choosing products, and employees are no different when it comes to swag. The most effective way to do this is by creating a company swag store, where employees can individually choose the products they want.


In conclusion, swag is an important tool for employee appreciation. It serves as a tangible reminder of gratitude, boosts morale, and can even be used as a marketing tool. When choosing swag, be sure to consider the interests and preferences of your employees. A little bit of thought and effort can go a long way in showing your employees that their hard work is appreciated.

Next steps to improve employee appreciation

Interested in improving your employee appreciation program at your company? A company swag store is one of the most effective and affordable ways to go. Check us out at, and learn more about the benefits of a company swag store here!

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